It’s a realm where we can connect with one another digitally, whether it’s for keeping in touch, passing along interesting content or staying up on current events. The internet is now a place where possibilities are endless.
But too many people abuse it … which sparked The Social Media Pessimist, an original online video series created by me, Sean Ely.
It seems like yesterday I was putting on my first sponsored t-shirt (Ustream.tv) and starting my professional t-shirt wearing journey. For the past 4 1/2 years (or 1,586 days, but who’s counting?), I’ve been a walking, talking billboard, getting paid to promote artists, authors, conferences, colleges, cities, celebrities, mom & pop shops, Fortune 500′s, dog poop bag companies, and everything in between. I’ve made friends, and I’ve lost friends. I’ve ended a personal relationship, and I’ve started a personal relationship. My family life has changed drastically, I’ve sold my last name, and probably the only constant thing over the life of IWearYourShirt has been my dog Plaxico’s food schedule. The point is, a lot has happened since September 24, 2008, when the idea of IWearYourShirt first came to me. (I still have those first few emails that I sent to friends sharing the idea with them, so that date has been immortalized for me.) But, like a professional athlete walking away from the game they love, I’m hanging up my last sponsored t-shirt (GraphicMail) and announcing my retirement from professional t-shirt wearing. It’s time for an entirely new chapter to begin for IWearYourShirt.
The following post is sponsored by GraphicMail, the last t-shirt sponsor on IWearYourShirt. GraphicMail is a social, mobile, and email marketing company represented in over 20 countries.
Over the past 4 1/2 years I’ve grown an email list with a 50% open rate and 20% click-through rate. I’ve been lucky to do this without much guidance, but there are a few important things I wish I could go back and do better. There are also a few things I’m going to do more of in the future.
Facebook continues to change. Mark Zuckerberg continues to pay various people off who say they — indeed — actually founded Facebook. People get upset with the changes. Zuckerberg backs up why the changes were made. We see more activity in our newsfeed that we have no interest in seeing. We get more upset. Zuckerberg laughs in his Palo Alto home because he knows how addicted society is to Facebook and no matter how much they complain, no one is going to stop using Facebook.
Gosh, he’s really got us where he wants us, doesn’t he? Ugh.
It’s unfortunate, but my streak of SXSW attendances is coming to an end. Every year since 2007, I’ve made the journey to Austin, Texas to schmooze and mingle with my fellow entrepreneurs, small biz owners, and Internet geeks. Unfortunately though, this year IWearYourShirt will be staying home.
Haven’t you always wanted an app where you can send inappropriate pictures to your friends and family that they can only view for like 3 seconds?
Me neither. No one has. It’s ridiculously stupid. And a waste of time. And kind of creepy. No, scratch that. It’s extremely creepy. Like “Dateline” with Chris Hansen creepy. Like a perverted guy just showed up to a kid’s house.
That’s what Snapchat reminds me of. And I’ll tell you more about it in this week’s installment of “The Social Media Pessimist.”
The newest Facebook phenomenon? Asking for “1 million Likes” in order to obtain permission for something by another human being.
Your parents refuse to buy you a puppy. A girl that’s kept you in the “friend zone” won’t have sex with you. Your father won’t accept you as his son. Ya know, normal things that you wish you had.
So, quite obviously, I can’t stand it. People refuse to just say “no” and move on with their lives. They have to challenge people to get a truckload of “Likes” to load up our newsfeeds and actual news outlets with pointless, ridiculous stories like this?